π‘οΈ 100% Authentic β Japan domestic version
π Ships from Tokyo
β¨ Fresh stock
ποΈ Same product sold in Japanese beauty stores
ULULIS Premium Water Conc. Black Serum Shampoo 340ml is a next-generation repair shampoo for dry, damaged, colour-treated, and frizzy hair β formulated with over 95% moisture and repair actives, including Tosurea and PDRN: two ingredients from advanced cosmetic science applied to hair for the first time in mainstream Japanese drugstore products. It is the cleansing step in the ululis Premium Black Serum system sold at Matsumotokiyoshi.
How it works: Tosurea bonds to the negatively charged damaged zones in the hair shaft through electrostatic attraction β concentrating its repair precisely where damage is greatest rather than distributing across the whole strand. PDRN then binds moisture at a cellular level within these repaired zones, preventing the moisture loss that causes treated areas to feel dry again quickly. The combination provides both structural repair and sustained hydration from a single wash step.
ULULIS Premium vs standard ULULIS Water Conc. line: ULULIS has a regular Water Conc. line and this Premium line. The Premium adds Tosurea and PDRN β two actives not present in the standard range β at higher concentrations, for hair with more severe damage, dryness, or age-related structural changes. If the standard ULULIS range has not provided sufficient improvement, the Premium Black Serum line is the escalation.
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