Biore UV Kids Pure Milk SPF50+ PA++++ 70g

Biore UV Kids Pure Milk 70ml SPF50+ PA+++ is a mild-formulation sunscreen milk designed for children's skin and adults with low-irritation requirements — delivering SPF50+ PA+++ protection using a UV filter combination and base formulation chosen for minimal irritation potential on thin, sensitive, or reactive skin that stings with conventional adult sunscreens. It is soap-removable without a dedicated cleanser.

• SPF50+ PA+++ — strong UV protection appropriate for outdoor play, school, beach, and pool use
• Soap-removable — washes off completely with regular body wash or facial cleanser; no makeup remover needed
• Mild UV filter combination — low-irritation chemical filter selection tested for use on children's skin
• Fragrance-free, paraben-free — removes two common contact irritants from the formula
• Milk texture — spreads easily and evenly on both small faces and body areas without rubbing
• 70ml — appropriate for one child's face, neck, arms, and legs for approximately 2–3 weeks of daily use

How it works: Children's skin has a thinner stratum corneum than adult skin, which reduces the barrier against UV filter penetration and increases the risk of sensitisation from high concentrations of chemical UV absorbers. Biore Kids Pure Milk uses lower concentrations of milder-profile chemical UV filters to achieve SPF50+ PA+++ — slightly lower PA rating than the PA++++ of adult Biore products, which reflects the reduced UVA filter load used to maintain gentleness.

Kids Pure Milk vs Mommy UV Mild Gel N: Both are designed for children and sensitive adults. Biore Kids Pure Milk achieves SPF50+ PA+++ with a standard gentle-profile chemical filter system. Mommy UV Mild Gel N (also SPF33 PA+++) uses a higher proportion of food-derived ingredients and is the softer option for the youngest children or most reactive skin. For standard school-age outdoor use, either is appropriate.

Known in Japan as ビオレUV キッズ ピュアミルク 70mL.