🛡️ 100% Authentic – Japan domestic version
🚚 Ships from Tokyo
✨ Delivery in 4-6 business days
Allie Chrono Beauty UV Hair Color Lock Balm 35g SPF50+ PA++++ is the first styling balm in the Allie Chrono Beauty line to combine SPF50+ PA++++ UV protection with color-treated hair fade prevention and 8-hour glossy hold — designed specifically for color-treated, bleached, or highlighted hair that fades visibly after UV exposure. It coats every strand with a UV-protective film that seals the hair cuticle and slows the photo-oxidation process that breaks down artificial hair pigment in sunlight.
How it works: Hair color molecules are located in the hair cortex but accessible to UV light through the cuticle layer. UV radiation photo-oxidises these pigment molecules, causing color to fade — this is why colored hair lightens and dullens in summer. The Color Lock Coating forms a physical UV-reflective film over the cuticle that reduces how much UV reaches the dye molecules, extending color vibrancy between salon visits.
Who this is for: Color-treated or bleached hair that fades quickly in summer or after beach and outdoor activity. Apply to mid-lengths and ends after heat styling as a finishing step. For scalp UV protection, a dedicated scalp SPF spray is needed in addition to this balm on the hair lengths.
Known in Japan as アリィー クロノビューティ UV ヘアカラーラスティング&スタイリング バーム 35g.